Wild children: Searching for the outdoor sports sharing platform from the destination Date:2016-07-12 16:14
With the escalation of people’s travel needs in recent years, outdoor sports as a new form of entertainment and leisure are gradually being developed from niche events focusing on professional fields into dual features of sports and tourism and leisure, as well as a wide range of involved fields and participation groups. Popular experience.
In foreign countries, Europe and the United States outdoor sports market has cultivated stable participation in the crowd, and the development has become more mature. According to statistics, in Germany, the largest consumer of outdoor sports in Europe, active outdoor enthusiasts account for about 58% of the total population, while young people under 25 are the main consumer groups of outdoor supplies; according to OIA surveys, in recent years, the United States The number of people participating in outdoor sports has remained at or around 138 million, accounting for more than 48% of the total population. Among all age groups above 6 years old, over 50% of the five years from 2006 to 2010. Fans participate in outdoor sports.
As an overseas outdoor sports platform, Wild Kids specializes in providing global outdoor resources for users, including destination information for skiing, skydiving, sea fishing, diving, hiking, rafting, camping, shooting and other sporting events, as well as high quality outdoor tourism and activities products. The booking and purchase. Commitment to reduce the threshold of outdoor sports, making it part of the daily life of the Chinese community.
Cheng Lin, founder of the wild children, lived in the United States for more than 10 years and was quite touched by the lifestyle of foreign families. Out of love for outdoor sports, plus many years of Internet work and entrepreneurial experience, Cheng Lin started development of the Wild Children Project in 2015. In early 2016, he registered a company in the United States. Currently, there are 7 team members, including 3 technical teams in Shenzhen, and a market and editorial team in Philadelphia, USA.
Search, activity, discovery, three aspects to build an outdoor sports platform covering the whole world At this stage, wild children mainly aim at user groups in North America and overseas regions, and gradually establish a destination database through web crawlers, etc., based on the user's geographical location and needs. Outdoor destination search, event organization, and recommendation sharing services. At the same time, Discovery Channel is set up to regularly publish outdoor sports strategy, technical dry goods, and talent interviews so that users at all levels can find an advanced guide that suits them.
Since the foreign destination data and model parameters are more complete and mature, and there are no websites in the country that provide information on outdoor destinations at the moment, in the initial stage, the team began to collect data from overseas, and after the model is perfected, domestic information is added on a large scale. Cheng Lin told Huntcloud.com (WeChat: ilieyun) that it will develop user UGC content to speed up data coverage and reduce corresponding costs.
Many overseas outdoor websites or related information are in English. For most domestic users, the reading threshold is high. In addition, the purchasing power of Chinese has gradually increased, and the demand for outdoor outdoor event organizations and merchants has expanded. However, the Chinese platform has not yet helped. Its docking, these are the pain points that the market urgently needs to solve. At present, the website has collected nearly 100,000 outdoor destinations, and has signed dozens of overseas outdoor sports businesses, gathering nearly 100 outdoor sports professionals and more than a hundred Chinese outdoor organizations, and will further promote them in overseas Chinese circles.
In terms of user experience, wild children will continue to improve their product interfaces, increase database information, and streamline search operations. At the same time, they will enrich the categories of activities around various interests. In addition, the basic basic knowledge of outdoor entry is added, and interviews with talents are added to create a high-quality user experience.
Since it is still in the closed beta stage, the team of the wild children is currently focusing on improving the website technical parameters and related details. The website will be officially launched in early August 2016.
The Chaoyang industry has huge room for development. It further strengthens its advantages in data and technology and enriches project categories as the sub-sectors linked to sports, health, and tourism industries. Outdoors are gradually becoming more and more popular. The trend of pan-outdoors is obvious. The boundary between tourism experience and sports activities is gradually being blurred. The potential size of the outdoor market has exceeded US$1 trillion, and it maintains high growth year by year. From the perspective of the development of the outdoor product market, according to 2015, the COA (China Outdoor Brand Alliance) predicts that in the next 5-10 years, the average growth rate of the outdoor market will reach 10%-15%, that is, by 2024, the market capacity of outdoor products or It can reach 442.5 million -69.02 billion yuan.
Cheng Lin said that outdoor sports as a sunrise industry, although the domestic development time is short, but from the data point of view, in 2015, domestic outdoor sports consumers close to 130 million people, compared with 2010, the number of people doubled, but with Compared with outdoor consumption in Europe and the United States, there is still much room for development. At the same time, with the escalation of domestic consumption, returning to nature and participating in outdoor activities will surely become an inevitable demand for travel.
At present, there is no platform for the Chinese community to provide global high quality outdoor resources. Compared with the 8264, an outdoor platform that focuses on domestic destinations such as the mill, wild children choose to start from overseas data. In addition, domestic related platforms emphasize the characteristics of high-end and extreme outdoor sports, and mostly provide travel products in OTA mode, while wild children adopt the idea of ​​promoting the daily life of outdoor sports as a concept to reduce users' thresholds.
The team has obvious technical advantages. Co-founder Yao Bin has years of experience in data crawlers, search engines and internet architecture. He used to serve as deputy general manager of Hong Kong Zhihong Shenzhen, serving JP Morgan Chase, China Minsheng Bank, and Dutch Bank. Large enterprises; other members also have strong professional skills in data mining, social networking and distributed architecture.
Cheng Lin said that wild children will be targeted at B-side and C-side users at the same time. Their income mainly includes advertising fees and B-end user service fees, and will also cooperate with overseas well-developed outdoor brand equipment manufacturers in equipment evaluation and Recommendations for more profitable channels.
At this stage, wild children will continue to increase their destination information, improve their accuracy and types of sports. In addition to popular destinations, they will gradually add niche destination categories. In terms of activities, the B-side user interface will be added, and activities such as event creation management and user order payment will be added. After the website goes online, it will provide more quality activities such as McGrady basketball training camp and hot air balloon flight experience.
It is reported that the wild children team is seeking angel rounds of financing.
Project: Wild Children: Long Point Technology (Shenzhen) Co., Ltd. Website: wildkiz.co
With the escalation of people’s travel needs in recent years, outdoor sports as a new form of entertainment and leisure are gradually being developed from niche events focusing on professional fields into dual features of sports and tourism and leisure, as well as a wide range of involved fields and participation groups. Popular experience.
In foreign countries, Europe and the United States outdoor sports market has cultivated stable participation in the crowd, and the development has become more mature. According to statistics, in Germany, the largest consumer of outdoor sports in Europe, active outdoor enthusiasts account for about 58% of the total population, while young people under 25 are the main consumer groups of outdoor supplies; according to OIA surveys, in recent years, the United States The number of people participating in outdoor sports has remained at or around 138 million, accounting for more than 48% of the total population. Among all age groups above 6 years old, over 50% of the five years from 2006 to 2010. Fans participate in outdoor sports.
As an overseas outdoor sports platform, Wild Kids specializes in providing global outdoor resources for users, including destination information for skiing, skydiving, sea fishing, diving, hiking, rafting, camping, shooting and other sporting events, as well as high quality outdoor tourism and activities products. The booking and purchase. Commitment to reduce the threshold of outdoor sports, making it part of the daily life of the Chinese community.
Cheng Lin, founder of the wild children, lived in the United States for more than 10 years and was quite touched by the lifestyle of foreign families. Out of love for outdoor sports, plus many years of Internet work and entrepreneurial experience, Cheng Lin started development of the Wild Children Project in 2015. In early 2016, he registered a company in the United States. Currently, there are 7 team members, including 3 technical teams in Shenzhen, and a market and editorial team in Philadelphia, USA.
Search, activity, discovery, three aspects to build an outdoor sports platform covering the whole world At this stage, wild children mainly aim at user groups in North America and overseas regions, and gradually establish a destination database through web crawlers, etc., based on the user's geographical location and needs. Outdoor destination search, event organization, and recommendation sharing services. At the same time, Discovery Channel is set up to regularly publish outdoor sports strategy, technical dry goods, and talent interviews so that users at all levels can find an advanced guide that suits them.
Since the foreign destination data and model parameters are more complete and mature, and there are no websites in the country that provide information on outdoor destinations at the moment, in the initial stage, the team began to collect data from overseas, and after the model is perfected, domestic information is added on a large scale. Cheng Lin told Huntcloud.com (WeChat: ilieyun) that it will develop user UGC content to speed up data coverage and reduce corresponding costs.
Many overseas outdoor websites or related information are in English. For most domestic users, the reading threshold is high. In addition, the purchasing power of Chinese has gradually increased, and the demand for outdoor outdoor event organizations and merchants has expanded. However, the Chinese platform has not yet helped. Its docking, these are the pain points that the market urgently needs to solve. At present, the website has collected nearly 100,000 outdoor destinations, and has signed dozens of overseas outdoor sports businesses, gathering nearly 100 outdoor sports professionals and more than a hundred Chinese outdoor organizations, and will further promote them in overseas Chinese circles.
In terms of user experience, wild children will continue to improve their product interfaces, increase database information, and streamline search operations. At the same time, they will enrich the categories of activities around various interests. In addition, the basic basic knowledge of outdoor entry is added, and interviews with talents are added to create a high-quality user experience.
Since it is still in the closed beta stage, the team of the wild children is currently focusing on improving the website technical parameters and related details. The website will be officially launched in early August 2016.
The Chaoyang industry has huge room for development. It further strengthens its advantages in data and technology and enriches project categories as the sub-sectors linked to sports, health, and tourism industries. Outdoors are gradually becoming more and more popular. The trend of pan-outdoors is obvious. The boundary between tourism experience and sports activities is gradually being blurred. The potential size of the outdoor market has exceeded US$1 trillion, and it maintains high growth year by year. From the perspective of the development of the outdoor product market, according to 2015, the COA (China Outdoor Brand Alliance) predicts that in the next 5-10 years, the average growth rate of the outdoor market will reach 10%-15%, that is, by 2024, the market capacity of outdoor products or It can reach 442.5 million -69.02 billion yuan.
Cheng Lin said that outdoor sports as a sunrise industry, although the domestic development time is short, but from the data point of view, in 2015, domestic outdoor sports consumers close to 130 million people, compared with 2010, the number of people doubled, but with Compared with outdoor consumption in Europe and the United States, there is still much room for development. At the same time, with the escalation of domestic consumption, returning to nature and participating in outdoor activities will surely become an inevitable demand for travel.
At present, there is no platform for the Chinese community to provide global high quality outdoor resources. Compared with the 8264, an outdoor platform that focuses on domestic destinations such as the mill, wild children choose to start from overseas data. In addition, domestic related platforms emphasize the characteristics of high-end and extreme outdoor sports, and mostly provide travel products in OTA mode, while wild children adopt the idea of ​​promoting the daily life of outdoor sports as a concept to reduce users' thresholds.
The team has obvious technical advantages. Co-founder Yao Bin has years of experience in data crawlers, search engines and internet architecture. He used to serve as deputy general manager of Hong Kong Zhihong Shenzhen, serving JP Morgan Chase, China Minsheng Bank, and Dutch Bank. Large enterprises; other members also have strong professional skills in data mining, social networking and distributed architecture.
Cheng Lin said that wild children will be targeted at B-side and C-side users at the same time. Their income mainly includes advertising fees and B-end user service fees, and will also cooperate with overseas well-developed outdoor brand equipment manufacturers in equipment evaluation and Recommendations for more profitable channels.
At this stage, wild children will continue to increase their destination information, improve their accuracy and types of sports. In addition to popular destinations, they will gradually add niche destination categories. In terms of activities, the B-side user interface will be added, and activities such as event creation management and user order payment will be added. After the website goes online, it will provide more quality activities such as McGrady basketball training camp and hot air balloon flight experience.
It is reported that the wild children team is seeking angel rounds of financing.
Project: Wild Children: Long Point Technology (Shenzhen) Co., Ltd. Website: wildkiz.co
Dog Bath Foam.
Dog Bath Foam
DongGuan Lucky Pet Products Co., Ltd. , https://www.dgpetproduct.com