In fact, the opening time of building materials merchants after the holiday is generally late, even if it is a home store that has resumed business, most merchants have not opened the door, and the popularity is relatively deserted. Many of the cabinet merchants that have already opened have continued their promotional activities for many years, and no new promotions have been presented. However, there are still some cabinet brands that distribute red envelopes in the form of “open door†to attract consumption.
Tomorrow is the Lantern Festival, Valentine's Day, will there be a first round of promotion boom? Most merchants unanimously stated that “the relevant preferential policies have not yet been issued, and they need to wait for the internal meeting of the company to determine.†It is understood that many building materials alliance activities will be launched at the end of February, and many cabinet companies are looking forward to focusing on the alliance activities. Prepare for the peak season of decoration in March, and open the first wave of preferential offers in the spring.
The price increase of cabinets is mainly concentrated on new products.
With the rising cost of raw materials and labor, the price increase of decoration materials is also the focus of consumers after the holiday. Most cabinet merchants said that it is not clear about the specific price changes, and they have to wait for the headquarters policy to be released. The person in charge of a cabinet brand said that according to the trend of previous years, the price changes of the products will not be too large, and the price increase is mainly concentrated in new products. The specific price increase has not been disclosed.
In the market, although most merchants have not yet launched new products, they have launched one or two cost-effective products. Sales staff said that with the increasing rationality of consumption habits, brand reputation and cost performance are important factors in customer purchase considerations, and the concept of smart, environmental protection and energy saving will lead the trend of the new year's cabinets. In addition, the brand cabinets also pay more attention to the addition of popular elements in the design of the product's appearance and function.
High-end solid wood flooring price increase of 50 yuan / square meter
Mr. Chen, who is buying solid wood flooring in a building materials city, said helplessly: "A solid wood floor that I saw last month has risen by 40 yuan per square meter in a month, and the renovation budget has just been changed. "A woman who intends to renovate after the Spring Festival, after hearing the news of the floor price increase, also rushed to buy the floor, she also specially smashed the sales staff, demanding to specify in the contract that "the manufacturer must not The words "additional payment for any reason".
At present, the increase in the price of solid wood flooring is mainly affected by the continuous rise in the price of raw materials. In particular, the high-end varieties of merbau, teak, and longan have an average increase of about 50 yuan per square meter.
The main reason for the rise in floor prices is that the logging standards in Heilongjiang Province will be “on the jobâ€.
In order to speed up the restoration and cultivation of forest resources in key state-owned forest areas, the State Forestry Administration issued the Notice on Effectively Stopping the Pilot Work of Comprehensively Stopping Commercial Harvesting. The notice requires that from April 1st, Heilongjiang Province Forest Industry Group will stop the commercial harvesting of timber in a comprehensive manner, and the amount of harvested and produced in the first quarter of each forestry bureau shall not exceed 70% of the 2014 timber production plan. For logging design and harvesting applications exceeding 70%, no forest harvesting permits will be approved and issued.
Strictly review the quality of the design of the cutting area, and the design of the unqualified cutting area shall not be approved and issued, and the declaration shall not be added. The amount of harvesting and the amount of material involved shall be deducted from the 70% timber production plan. At the same time, the notice also made strict regulations on the design and approval management of cutting area, the supervision of cutting area logging, the supervision of timber transportation and sales, the management of forest tending, and the investigation of illegal and illegal logging.
After the new policy, Heilongjiang logs will stop harvesting. As the commercial harvesting of timber is completely stopped, the solid wood flooring with wood as the main raw material will face the adverse impact of resource shortage in the short term.
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