Review of the five major transformation directions of printing companies in 2015

In recent years, due to the increasing efforts of environmental law enforcement, the printing industry has been included in the law enforcement field, so the implementation of green printing has become an important development direction of the industry.

Nowadays, the traditional manufacturing industry is under pressure. The orders in the printing industry have been greatly reduced, and the competition in the industry has intensified. Many printing companies are struggling, and the profit margin of enterprises is even less than 10%. Therefore, the transformation has naturally become an important part of the printing industry to Rome. Road, then in what direction did the printing company transform in 2015?

Direction 1: Green Printing In recent years, due to the increasing efforts of environmental law enforcement, the printing industry has been included in the law enforcement category, so the implementation of green printing has become an important development direction of the industry. In 2015, China issued the third part of the technical requirements for environmental labeling products: gravure printing, green printing terminology, general technical requirements and evaluation methods for green printing, part 1: lithographic printing, and sampling methods for green printing products. And the test site determination principle", "Green Printing Product Qualification Judging Criteria Part 1: Reading Prints", and formulated a number of reward and punishment policies to promote the development of China's printing industry to green printing.

Comments: In 2015, the environmental protection law known as “Strict History” was officially implemented, which greatly strengthened the importance attached to environmental protection by all walks of life. In the printing industry, Indian printing enterprises regard green printing as an important direction for enterprise transformation.

Direction 2: Modern service printing has always been defined as a processing-type manufacturing enterprise, and enterprises only need to produce according to customer requirements. However, many customers do not understand printing, and only do it according to the requirements of customers. It is very likely that there will be problems such as unsatisfactory printing products. Then it is necessary for the printing enterprise to take the initiative to care about the customer's products, to actively help the customer to analyze the problems that the customer has not yet discovered, and to propose modifications, so that the customer realizes that the existence of the printing enterprise plays an important role in maintaining its own brand. This is also a major direction of the transformation of the printing industry, from processing production to modern service, from product-centric to customer-centric. Nowadays, the printing market is hard to find, and it is able to fully reflect the value of the enterprise by finding a job that meets the requirements of the market and transforming into a modern service.

Comments: Only by carefully producing products for customers, so that customers are satisfied with products and satisfied with the company is an important way to retain customers. For this, the printing industry's approach is to change from processing to modern service.

Direction 3: Digital Printing Digital printing in 2015 is one of the mainstream trends in the industry. In recent years, the country has introduced national standards for digital printing management methods and digital printing classification, and set the proportion of digital printing from 2011 at the beginning of this year. The year's 0.4% rose to the 14% target at the end of 2015. Recently, the Smithsonian Peel Institute released a report that this year's global digital printing market value accounted for 13.9% of the total market value of the printing and packaging industry, accounting for 2.5% of the total market size.

Comment: In this era of informationization, digitalization is an important development direction of manufacturing industry in China and even in the world. Digital printing has also become a major direction for the transformation of the printing industry.

Direction 4: "Internet"

"Internet" is a new form of Internet development under Innovation 2.0. It is a new form of Internet evolution under the impetus of Knowledge Society Innovation 2.0 and its economic and social development. With the popularization of high-speed networks, the “Great Leap Forward” of the Internet in the printing industry has emerged. Printing and the Internet have also become new impetus for the development of the industry. The printing industry is integrated with the Internet, aiming to achieve an innovative business model and achieve breakthroughs in the new media environment.

Comments: In this Internet age, the Internet seems to be an indispensable part of people. All walks of life are moving closer to the Internet. In 2015, it has also created a whirlwind of "Internet" fever, and "Internet" has become a printing industry. The direction of transformation.

Direction 5: Intelligent “intelligence” refers to the application of a certain aspect by a combination of modern communication and information technology, computer network technology, industry technology and intelligent control technology. At present, the printing industry faces difficulties in many links, labor, and low production efficiency. If printing enterprises implement intelligent production, these problems can be solved. Therefore, the transformation of printing into intelligent has become an important direction for the development of the printing industry in 2015.

Comments: There are many printing process links; advanced equipment and manual low-end equipment coexist, manual operation; more labor, low production efficiency, these are the common phenomenon in the printing industry, in response to this phenomenon, the choice of the printing industry is to transform intelligently.

Summary: The times are changing, the needs of the industry are also changing. It is very likely that the changes in the times will be eliminated. The transformation is an important choice to cater to the changes of the times. In the process of transformation, we must not blindly choose, we must choose the one that suits us. .

The printing industry has a history of thousands of years, but this does not mean that the printing has been completely perfected. There is still a lot of room for improvement in printing. Printing will find a way to transformation, and the future development will be better and better!

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